Webinars are one of the most important parts of any integrated marketing strategy. Whether you're just starting your journey with webinars, or they are already part of your content marketing strategy, this infographic will fill you in on what to really to expect after your event.

In the past, the only way companies could advertise at tradeshows was to actually attend them in person. Today, though, the virtual tradeshow is becoming a more popular trend for many businesses. These virtual tradeshows allow you to reach a larger audience, sometimes even a global audience with greater ease. There are so many benefits to showing at and attending these virtual events, including money savings and the convenience of being able to attend from anywhere without the need to travel great distances. If traditional tradeshows are part of your current business strategy, consider these virtual tradeshow tips to determine if you are ready to make the switch.

Using online videos to promote your business, a technique known as video marketing, is becoming a popular means of online marketing. It enables you to promote a specific product, demonstrate how something works and connect with your company on a more personal level. When potential customers are able to see your product in action, they see the benefits and are more likely to place an order.

In an article, originally posted on Forbes.com, white labeling is referred to as, "a fully supported product or service that’s made by one company but sold by another." It is sold as it's own instance, unbranded, so that the buyer can fully customize it to meet their own needs