In this episode of the PR Masters Series podcast, Art Stevens talks with Corey duBrowa, Global CEO , and AnnaMaria DeSalva, Global Chairman of Burson.

I learned at an early age that demonstrating initiative was the key to it all.

In this episode of the PR Masters Series podcast Art Stevens talks with James E. Lukaszewski (lew-ca-chev-ski), a well-known writer, author, teacher, scholar, ethicist, and lecturer in American Public Relations.

In this episode of the PR Masters Series podcast, Art Stevens talks with Fraser P. Seitel, public relations counselor, author, teacher, and commentator.

While it may seem daunting at first, there are numerous ways in which a founder can leverage this transition to their advantage, both professionally and personally.

Traditionally dominated by acquisitions among PR agencies, the market is now welcoming a broader spectrum of investors, including private equity firms and family offices.

In this episode of the PR Masters Series, Art Stevens talks with Peter Rush, Chairman of Kellen, one of the world’s largest providers of management and services to professional and trade organizations..

When considering the sale of a public relations agency, the initial meeting with potential buyers is a critical juncture that can shape the future of your business.

In this episode of the PR Masters Podcast, Art Stevens and Muriel Fox, a trailblazing feminist activist and accomplished PR executive, discuss her upcoming book, The Women’s Revolution: How We Changed Your Life.

In this episode of the PR Masters Podcast, Art Stevens and Phil Nardone, talk about the driving force behind PAN Communications.

In this episode of the PR Masters Podcast, Art Stevens and Rick French, the driving force behind French/West/Vaughn, discuss becoming a beacon of success and innovation in the PR world.

In this episode of the PR Masters Podcast, Art Stevens and Sir Martin Sorrell engage in a thought-provoking conversation that provides listeners with valuable insights into the past, present, and future of public relations.

Five aspects to consider when being ‘romanced’ by a prospective buyer of your agency.

Season 4 of the PR Masters Series kicks off with Jen Prosek, whose firm, Prosek Partners, has experienced remarkable growth over the past decade.

PR agencies have opted out of short and long term leases for office space and have either given up on office space altogether or have taken on considerably less office space. What this means in financial terms is that PR agencies have increased their profits anywhere from five to ten percent.

Over the past 10 years growth in the PR agency sector has become remarkably robust at the net fee, net income and exit strategy levels.

The first acquisition made by a public relations agency is both invigorating and frustrating. It’s invigorating because the acquirer has made the decision that agency growth can be achieved through acquisition as well as organic.  And frustrating because the work involved in making an acquisition is hard work and almost always burns up a lot of time, especially if the buyer chooses to go it alone and not engage the help of M & A professional.

Let’s say you’re in the market for a new home. What do you do? You hire a broker to determine the current marketplace.

So, you founded, built, and successfully developed a PR agency and now you’re ready to sell it.

Whether you’re actively considering the sale of your public relations firm, or it’s just a vague idea that’s been percolating at the back of your mind for a while, it’s important to have realistic expectations before pursuing a deal in earnest.