Is the evolving media landscape truly reshaping consumer influence, or do timeless principles of awareness and trust still reign supreme?

This report reveals that LGBTQ+ consumers, who represent a rapidly growing and influential market segment, demonstrate strong loyalty to brands that visibly support their community.

Being a consistent, empathetic advisor is a big help.

When you make disability inclusion a priority at your company, how does it look?

PR professionals are encouraged to see press releases as powerful components of a holistic marketing approach that can significantly enhance brand visibility and media coverage.

We’re beginning to see a major shift in how companies are talking about unions, both internally and externally.

Birnbach Communications issued its 22nd annual list of top media and marketing trends for the upcoming year.

These insights from Ragan’s recent Employee Experience and Wellness Conference may help reduce departures — or at least help managers and communications leaders understand what factors are going into those decisions.