The decision positions Ruder Finn at the forefront of the AI revolution in the communications industry, setting the stage for further advancements in creativity, efficiency, and global client engagement.

Under this scheme, copyright owners will be able to identify their copyrighted works and select whether they want those works to be used in training AI systems.

They have consumed virtually ALL of the data available on the Internet. All of it. 

Copyright law originated as a way for Congress to “promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.”

As we move further into 2024, it's clear that AI's role in the PR landscape is poised for even greater expansion, offering both new possibilities and challenges for the industry.

That we live in a dynamic, digital world was an understatement even before OpenAI’s generative AI ChatGPT was unleashed widely last November 30th. Now there are more questions than answers.

Google’s recent submission to the Australian government’s review of AI regulatory framework includes the company’s assertion that generative AI programs should be allowed to scrape the entire internet for content.